Explainer videos are one of the best ways to get info across in today’s Aussie digital marketing scene. These videos are usually crafted carefully by a talented team of animators, graphic designers, voice-over artists and directors. They are used to turn tricky concepts into easy to digest videos and keep the audience hooked.
But it is worth noting that explainer videos have evolved quite a bit with new tech and changing consumer habits. Because of the popularity of short-form videos on TikTok, Youtube (Reels) and Instagram, creating snappy and informative content has become crucial for many businesses in Australia. It has made explainer videos a key part of modern marketing strategies Down Under.
Explainer videos in many formats such as 2D, 3D, mixed media and many more. We have previously published a list of Australian video companies for your general video production needs. This time, we’ve selected the top 10 Australian companies you can hire for your explainer video production.
How We Picked These Companies
Client Reviews
It is important to know what the clients are saying about a company as this will determine the credibility of the company, the quality of service being offered and the satisfaction of the clients. To determine the consistency of the companies’ work quality, we looked into the client reviews and testimonials on different social media platforms. The high ratings and the positive reviews from a large number of clients were the main reasons that led to our choice.
Portfolio Diversity and Quality
A portfolio of work shows the variety of projects that a company can manage and the industries it can work in. We assessed the companies on the range and novelty of their previous projects, paying attention to the narrative and the aesthetics of the videos, as well as the messages they delivered.
Innovation in Production Techniques
In the constantly developing sphere of video production, creativity is a key factor. We searched for companies that implement the latest technologies and innovative ideas to create interesting and effective explainer videos. This entails the use of graphics, moving graphics, text in motion, and complex editing.
Overall Market Reputation
The image of a company in the market is earned over time through provision of quality services and excellent customer relations. Based on the market reputation, we used industry awards, recognitions, and the company’s position within the professional networks.
Customization and Flexibility
We also looked at the extent to which the companies could tailor their services and the variety of artistic styles that they offer.
Australia’s Top 10 Companies for Explainer Videos in 2024
1) Kasra Design
Kasra Design is a leading animation and video production company known for creating high-quality explainer videos. Since 2011, they’ve crafted over 2000 videos, making complex ideas simple and engaging through stunning 2D and 3D animations, motion graphics, and corporate explainer videos.
Kasra Design has worked with major Australian businesses, including the Commonwealth Bank of Australia, JXL, Divvy and more. Their dedication and creativity have earned them top awards like the Gold Award at the Indigo Design Awards in 2020 and the Best Animation Award at the Independent Film Awards in London in 2019. If you’re looking to bring your ideas to life with a powerful explainer video, reach out to the team for a quote here: KasraDesign.com/Get-a-Quote/
2) Savvy Animations
Savvy Animations work remotely and have a widespread team, however, a majority of the team is based in Australia. They focus on SaaS product videos and are famous for their professional animations and people’s satisfaction. Some of its key clients include Uber, Mastercard, and HP. Savvy Animations is known for its fast turnaround time and commitment to meeting clients’ needs, creating compelling and visually informative content.
3) Sketch Group
Sketch Group is a Melbourne based company that has specialized in story finding workshops and whiteboard animations. Their process that has been refined over the course of a decade allows clients to hone their messages and get through to the audiences.
Some of the clients that Sketch Group has had the privilege to work with include Google, Monash University, and the Australian Government. This company’s team of illustrators and animators will work hard to create effective and compelling explainer videos that will fit the client’s requirements.
4) Motionlab Studio
Motionlab Studio is based in Pyrmont, Sydney and provides a wide range of services such as 2D and 3D animation, Motion Graphics and Character Animation. They have developed professional video solutions for such customers as eBay, Qantas, and Westpac, adjusting every project to the client’s requirements. They have worked in different fields which is evident in the quality of their animations that they create to capture the audience.
5) Quiet Conqueror
Quiet Conqueror is a video production, social media marketing and content marketing company based in Waterloo, Sydney. Established in the year 2019, this company has completed projects for some of the famous brands including National Rugby League (NRL) and Coca-Cola and this shows that they are capable of handling both big and small projects. Quiet Conqueror is famous for its touching and rather provocative stories that always stay with viewers.
6) Pixel3 Video Productions
Pixel3 Video Productions, based in Footscray, Melbourne, has the capacity to inform, entertain, and motivate through video. They provide services in corporate photography, social media marketing and other video services.
The partnership with organizations such as NorthWestern Mental Health and the University of Melbourne proves their professionalism and the quality of the videos they produce to increase engagement and achieve the desired outcomes.
7) Sydney Video Producer (SVP)
Sydney Video Producer (SVP) based in Kenthurst, Sydney, provides video production services such as broadcast video, corporate photography, and content marketing. Established in 2016, they have successfully completed numerous projects for such clients as Bendigo Bank, Lendlease, and the NSW Government; each time providing professional and specific video content tailored to the particular project and client’s requirements.
8) Noisy Creations
Noisy Creations is a video production agency based in Glebe, Sydney and was founded in the year 2003. They are famous for their professionalism and focus on the quality of videos and, of course, the clients’ satisfaction. This commitment has made them a preferred video partner for various projects with clients such as NSW Health, Transport for NSW, and Sydney Opera House to ensure that every video produced meets the required standard and the client’s goal.
9) End of Work
End of Work is a Leichhardt, Sydney based company that specializes in explainer videos, branding, and graphics. It has created an excellent portfolio of explainer videos and other creative works that this agency has delivered. Some of the companies that have enlisted the services of this firm are Westpac, Telstra, and the University of Sydney. Their dedication to quality and creativity guarantees that every task is done to the client’s specifications and for the purpose of enhancing their communication.
10) Vidico
One of the explainer videos and television commercials production company in Melbourne is Vidico. Some of their clients include Uber, Airtasker, and Spotify among others. Vidico specialises in simplifying ideas and presenting them in a way that is easy to understand through the use of videos. It is a company that provides excellent videos that create interest and the desired outcome.
Vidico offers monthly packages for clients seeking long-term solutions. These packages include short-form videos of 15 seconds and 30 seconds, specifically designed for social media platforms.
Wrapping Up, Mate!
From simple yet appealing animations, different whiteboard styles, and complex storytelling, these companies provide a variety of services to choose from depending on the business’s requirements. Their passion for quality and creativity guarantees that every video produced not only holds the viewers’ attention but also leads to action and measurable outcomes. Hence, brands can use the expertise to build a better story, to address more people and to fulfill communication objectives.
Looking for Explainer Video Production in Australia?
Choose Kasra Design©. With our extensive experience in the Australian market and our expertise in creating both live-action and animated explainer videos, we guarantee that our videos will captivate and engage your audience. Get started today by visiting: KasraDesign.com/Get-A-Quote