The objective
This is the second video we created for Tigerair’s (now known as Scoot) “I Should Have” Campaign in 2014, in collaboration with Tequila Singapore, a TBWA Group Company.
This video narrates the story of a British who travelled to Taiwan, and he found a new friend – a yellow color bike known as Xiao Huang. On the day he was leaving Taiwan, he left Xiao Huang with his friend without realizing that he could actually check his bike in with Tigerair.
The result
Similar to the first video, this video also gained many views, and it remained as one of the most watched videos on Tigerair’s Youtube page.