Explainer videos have become a major element in helping to draw in viewers and make complicated ideas easy to understand.
As we step into 2024, the importance of choosing the right explainer video company has never been more critical. With a long list of options at your fingertips, it can be overwhelming to sift through the masses to find a perfect match. Fear not, as we’ve done the research (and leg work) to bring you the top 15 explainer video companies in the year 2024 that stand out in the creative industry so far. Please note that our list also includes some picks from our 2023 article.
What is an Explainer Video Exactly?
Before we dive into our illustrious list, let’s take a moment to understand what an explainer video truly is. At its core, an explainer video is a short, highly engaging video that explains a product, service, or concept in a simple, easy-to-understand manner. It usually runs around 60 to 120 seconds (or more in some cases).
Whether animated or live-action, these videos have the power to boost conversion rates, enhance customer understanding, and elevate your brand.
Top 15 explainer video companies in the year 2024
We’re excited to introduce a fresh lineup of the top explainer video companies for 2024. These creative studios and companies continue to set the standard with their innovative animation styles and awesome storytelling. Here’s a closer look at each:
1) Tavo Studio
Tavo Studio stands out in the world of explainer video production with its heart set on art direction and motion design. They’re all about creating stunning animations that not only look great but also tell a story and bring brands into the future. Their work mixes art with innovation, always keeping an eye on beauty and detail.
Their recent project with a Madrid-based club, “Circus Brand Film,” is a perfect example of their magic. They transformed the club’s identity to capture the fun and whimsy of the circus, making it a unique spot for a special crowd. From logos to social media, they made sure this club would pop in a crowded scene.
2) Kasra Design
Kasra Design stands out in the explainer video production industry. They’re bringing to life engaging 2D & 3D explainer videos and motion graphics with their special touch. Their animated works, celebrated with awards like the Gold Award at the Indigo Design Awards 2020 and the Best Commercial Award at the Los Angeles Animation Festival, definitely reflect their commitment to quality.
They work with giants like Cisco, VISA, Shell, Petronas, Betterment, HP, IATA, Intel, Panasonic, various banks and government bodies. Their latest piece for PetroChina Singapore transforms the complex world of jet fuel into an engaging, educational adventure, making learning about aviation fuel fun and accessible.
You can get in touch with the team here: KasraDesign.com/Get-A-Quote
3) XK Studio
XK Studio in London is a standout in the world of explainer videos and especially known for their stunning 3D animations. They’ve worked with big names like Apple and Nike, creating visuals that mix the future into every frame and defying the norms.
“Kinetic Clay – Google DeepMind | Visualising AI” is one of their latest projects in their amazing portfolio. It is a vivid journey showing the interplay between human creativity and AI that evolves into a beautiful and ever-changing sculpture. It also dives into how AI could revolutionize fields like science and climate change.
With their talent for making really complex ideas (such as Ai) feel simple and alive, XK Studio is the go-to explainer video company for captivating animations that speak volumes.
4) PlusOne
Based in Amsterdam, PlusOne is an explainer video company that creates exceptional animation and motion graphics work. Since its inception in 2009, PlusOne has garnered numerous awards and collaborated with prestigious clients.
A highlight from their portfolio is “Carbyon – Capture the Sky,” a video that narrates the journey of a carbon particle. This project illustrates Carbyon’s groundbreaking Direct Air Capture (DAC) technology, which aims to mitigate climate change by removing carbon directly from the atmosphere.
A must-consider explainer production team that has everything needed to make awesome mind-blowing videos.
5) 2veinte
2veinte, a design and animation studio from Buenos Aires, is home to a team that’s passionate about traditional frame-by-frame 2D animation. They stand out for their commitment to artsy, non-commercial projects, having produced over 10 experimental videos that have made waves in over 50 festivals worldwide.
Their work, like “Ricochet Splendid” and “Wild & Woolly,” wowed their viewers with its bold use of color and surrealism. Their latest project for the Samsung Galaxy Tab S9 Series is a perfect example of their talented team’s capabilities.
6) Giant Ant
Giant Ant is more than just a studio, it is a collective of creatives from across different countries who are dedicated to making work that matters. For over 13 years, they’ve been assembling the best talent to craft content that not only looks great but also resonates deeply with their audience. Their portfolio boasts collaborations with brands like Slack, Nike, Twitch, Airbnb, TED, and Honda. Each of their video projects is made carefully with the highest level of attention to details.
7) Selmore Creative Agency
Selmore, nestled in Amsterdam, specializes in dreaming up Guiding Ideas® that help brands like ASN Bank and ŠKODA really stand out. They make sure brands can grow and thrive amidst the noise of today’s media landscape.
Their latest animation project for ASN Bank, alongside the Ambassadors team, introduces a fun twist with lively characters. It is set against fully 3D environments and made using real-time rendering. Justin Blyth from Ambassadors mentions a new venture for them with “Goede Bedoelingen” (Good Intentions), aiming to blend the charm of the ASN forest with the cutting-edge Metaverse. If you want to explore an out of the box approach using latest tech, this explainer company should be on top of your list.
8) Sandwich
Sandwich team started with a happy accident and has since turned their unique approach to video production into their signature. They were originally app developers until they found their true calling in video when their app introduction video gained more attention than the app itself.
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They’ve stayed true to their roots which is to educate and inspire action with their distinct style. If you’re after a live-action video that breaks the norms left and right, look no further.
9) Cub Studio
Another one in our top 15 top explainer video companies is Cub Studio. It is founded by Fraser Davidson and Ben Skinner, who turned their passion for animation into a successful venture. With Fraser’s 15+ years in the industry and a BAFTA win for their work with the BBC’s “The Revolution Will be Televised,” they’ve proven their creative abilities.
Cub Studio continues to push creative boundaries and bringing unique animated stories to the world. They have a special talent for Sports related animated videos too.
10) Revenant
Revenant stands out in the explainer video domain, their awards showcase their prowess in animation, motion graphics, and advanced visuals like VR. Known for delivering impactful messages across industries, they’re celebrated for their unique, excellence-driven project approach, often going beyond client expectations.
Their latest 3D animation in 2024 involved a collaboration with We Are Social (Singapore) on social stings for Samsung Semiconductors, part of a brand campaign highlighting Samsung’s newest products, showcasing Revenant’s expertise in transforming complex tech concepts into captivating visuals.
11) BUCK
At BUCK is a playground for the world’s most imaginative minds, designers, animators, and directors who have come together to create magic since 2004. They believe that their culture is all about collaboration and pushing the limits of their team’s creativity.
They’ve partnered with iconic brands like Nike, Pepsi, Square, PayPal, Amazon, and IBM. Their recent project, “Splash Blast ‘Flavor Up with T Pain’,” adds a dash of fun, showcasing their genius in making animation that captivates and entertains.
12) Not Real
Not Real is actually pretty real. They thrive on creating superb quality, high-end visual content. They help brands discover new trends in the visual world.
According to their website, each project is a new adventure for showcasing their versatility in both animated visuals and technology. They’re committed to outstanding deliveries hence Microsoft hired them for many of their 3D animated videos. It doesn’t matter if the project is big or small, they will bring their best game to create content that looks amazing.
13) Pigeon Studio
Pigeon Studio has been making waves in the explainer video industry for nearly a decade. They posses a creative portfolio that spans hundreds of hours of content.
Specializing in motion, they bring brands, products and ideas to life with stunning animation that translates complex concepts into amazing video content. Their expertise in storytelling allows them to stand out in the animation industry.
14) Ordinary Folk
Ordinary Folk specializes in motion design and animation (2D & 3D) with the belief that every project is an opportunity to create something extraordinary. They focus on collaborative work that challenges, educates and making the world a slightly better place. Their client list includes names like Webflow, SAP, and Techless.
15) Rocketpanda
Rocketpanda is a vibrant and playful explainer video and animation studio filled with a team that loves what they do. Growing up with cartoons and video games, they naturally gravitated towards the magic of motion graphics and design. Apparently, They’re a close-knit group, even if arcade games occasionally test their patience. Their brainstorming is serious business because they’re all about dreaming up and creating fantastic content.
Their latest work involves a project for Mectron, a dental device brand. Using a mix of awesome 2D and 3D animation, they tackled the common fear of going to the dentist. Rocketpanda aimed to challenge those dental care stereotypes and promote healthier habits, making the dentist’s office a less daunting place.
The Bottom Line
Selecting the right explainer video company is a damn important decision that can significantly impact your brand’s reputation and connection with your audience. The companies listed above represent the crème de la crème of the industry in 2024.
They can definitely bring something unique to the table. As always, we suggest to engage a very professional team to create your explainer or don’t make one at all. A poorly made video can single-handedly ruin your brand’s image and reputation. So, you should wait until you can hire one of the best teams. Until next time, adios! 😉
Do You Need An Awesome Explainer Video?
We’re an award-winning video company and would be happy to offer you a free consultation and planning session for your next project. Ready to chat? Connect with our team right here: KasraDesign.com/Get-A-Quote